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Pulsar's distribution centre
The primary reasons for purchasing from a direct distributor are speed of service and the savings to be made. The majority of direct distributors operate from one large distribution centre, avoiding the costs involved in holding multiples of stock, which inevitably are in the wrong place at the wrong time. These cost savings can then be passed on in the form of competitive prices and frequent special offers.
"Time is money." It's a phrase we all recognise and use frequently within the trade but how often is it actually put into practice? Using a direct distributor for all plumbing supplies is a simple way of saving time and a method that can contribute positively to a company's profit expectations.
Underfloor heating systems, solar kits, specialist boilers, towel rails, heating controls, heating circulator pumps, showers and consumables can all be ordered in small or large quantities for any number of jobs and then delivered directly to where they are required. Contractors can avoid the pain of trailing around merchants to pick up supplies. Larger contractors that employ more than one installer can often lose valuable hours whilst employees queue at trade counters. Next day delivery allows tradesmen to be on-site first thing offering a faster service to the customer.
Merchant stores will never have the capacity to hold huge levels of stock because of the premium placed on retail floorspace. Direct distributors such as Pulsar direct operate from large warehouses holding thousands of product lines. Product variety, volume and computerised stock control systems mean that products are always in stock, making it more likely that a direct distributor can meet all, and not just some of the daily requirements.
A single source of supply that can stock a range of leading and high quality volume brands, means better product choice as well as unbiased and informed advice on which product is right for the job.
The ability to purchase what is needed when it is needed, on-line and 24-hours a day, seven days a week is something we are all familiar with in our roles as consumers, but as specifiers, it makes the same financial sense. It is also a practical solution for those who may find it difficult to get to a stockist during the working day.
As direct retailing becomes increasingly part of the business-to-business world, websites are continuously developing to ensure they are easy to use and order from. On-line quote facilities offer the opportunity to view prices of individual products and then cost the job overall before deciding to purchase. Quotes can be created and saved under any reference or name so that recalling old quotes is straightforward and re-ordering is easy.
Catalogues are available from most direct distributors however, there is normally access to a voice at the end of a phone for instant ordering and queries.
Some people, although recognising the benefits of dealing direct, may feel that you cannot beat the personal touch of going to a local merchant and dealing with someone face-to-face.
However on-line and catalogue based distributors have sales advisors to visit contractors at their premises should it be preferred or required.
Customer service and support is still top of the agenda for leading direct distributors. Experienced customer support teams should be at hand to offer assistance with orders and enquiries. At Pulsar direct, customer support staff are split into small regional teams so you are sure to get a personalised service by having a designated, everyday contact.
Direct retailers such as Pulsar direct provide the highest levels of support and service. Added value services include an experienced technical support team that can visit a site, free of charge, to provide guidance and instructions out in the field. When it comes to jobs such as underfloor heating, solar installation or boiler support, you will agree that technical back up at the end of a phone provides a needed point of contact.
Whatever the size of project, costs can spiral out of control. By using a direct distributor it can help keep material costs down at the outset. Making full use of the on-line quote facilities also means that any additional materials needed can be tracked to give a clearer picture of the overall job.
Communication, the right product at the right price and high levels of service will ensure that once direct retailing is a regular part of your business – that business will be moving in a positive direction.
